Know who links to you.
Track what changes.
Every backlink to your site is a vote of confidence — or a potential risk. Mentioned tracks your entire backlink profile alongside web mentions, sentiment, AI visibility, and search rankings. One dashboard. No separate SEO tool.
Why It Matters
Backlinks are the currency of online authority
Search engines use backlinks as a core ranking signal. Every link from another site to yours tells Google "this content is worth referencing." The more authoritative the linking site, the stronger the signal. But links aren't permanent — they get removed, pages get deleted, and link quality changes over time.
Most brand monitoring tools track who talks about your brand. Mentioned also tracks who links to your brand — and whether those links are helping or hurting your authority.
Without backlink monitoring, you're blind to one of the most important signals that determines whether people can find you through search.
What Mentioned Tracks
Your complete backlink picture
Mentioned monitors your backlink profile on a regular schedule, giving you a clear view of what's changing and why it matters.
New backlinks
See every new link pointing to your site as it's discovered. Know which domains are linking to you, the anchor text they're using, and the authority of each linking site.
Lost backlinks
Links disappear — pages get removed, sites go offline, content gets updated. Track when backlinks are lost so you can reach out to recover important ones before they impact your rankings.
Domain authority trends
Not all backlinks are equal. Mentioned shows the domain authority of each linking site and tracks how your overall link profile quality changes over time. A single high-authority backlink can be worth more than dozens of low-quality ones.
Link types
Dofollow, nofollow, UGC, sponsored — know what kind of links you're getting. Dofollow links pass authority to your site. Nofollow links still drive traffic but don't impact rankings the same way.
Profile snapshots
Daily snapshots of your total backlinks, referring domains, dofollow/nofollow breakdown, and average domain rank. Track your link profile's health over weeks and months, not just day-to-day fluctuations.
Anchor text analysis
What words are people using when they link to you? Anchor text reveals how the web describes your brand and content. Spot patterns, identify opportunities, and detect over-optimization.
The Difference
Backlinks as brand intelligence, not just SEO data
Most backlink tools exist in the SEO silo. They give you link data that feeds into your SEO strategy — toxic link audits, disavow files, link prospecting. Valuable for SEO professionals, but often more than a brand owner needs.
You don't need to audit ten thousand links for toxicity. You need to know who's linking to you, whether it's helping, and how it connects to everything else happening with your brand.
Mentioned puts backlinks in context. When a new high-authority site links to you, does your search visibility improve? When backlinks drop, do your rankings shift? When someone mentions your brand without linking, is that a missed opportunity? These questions only get answered when backlink data lives alongside mention data, search data, and AI visibility data.
That's what Mentioned provides: backlink monitoring as one layer of a complete brand intelligence dashboard, not a standalone tool you check separately.
Two Approaches
Standalone SEO tools vs. integrated monitoring
Ahrefs, SEMrush, and Moz are excellent SEO platforms. But they cost $99–$449/month and do far more than track backlinks. Mentioned gives you the backlink data you need as part of broader brand intelligence.
Standalone SEO tools
Ahrefs, SEMrush, Moz, Majestic, etc.
- Massive backlink databases (16–43 trillion links)
- Toxic link auditing and disavow file generation
- Link prospecting and outreach tools
- Deep technical SEO features beyond backlinks
- Built for SEO professionals and agencies
- $49–$449/month depending on tool and tier
- No mention monitoring, sentiment, or AI visibility
Mentioned — backlinks in context
Backlink monitoring as part of brand intelligence
- New and lost backlink tracking with authority scores
- Profile snapshots and trend analysis over time
- Combined with web mention monitoring and sentiment
- Combined with AI visibility and search rankings
- Content gap analysis showing competitor advantages
- Built for brand owners, not SEO technicians
- From $19/month — one tool instead of several
The Complete Picture
Backlinks are one layer of your brand
Mentioned combines backlink monitoring with four other data streams — all in one dashboard, all from one subscription.
Web mentions + sentiment
Who's talking about your brand, and what are they saying? Track mentions across blogs, news, forums, and reviews.
AI visibility
Is AI recommending your brand? Track mentions in ChatGPT and Google AI Overviews.
Search rankings + content gaps
Where do you rank? Where do competitors outrank you? Track positions and find opportunities.
Track who links to you. Understand why it matters.
Backlink monitoring starts on the Starter plan at $19/month — alongside mention monitoring with sentiment. Upgrade to Pro for AI visibility, search rankings, and content gaps.
Free plan includes web mention monitoring. Backlink tracking available on Starter ($19/month) and above.